User experience (UX) design is the process of creating the best possible online journey for visitors by optimising the usability and accessibility of a digital product. Users need digital experiences to be easy and positive when they interact with your website or mobile app - this helps provide maximum customer satisfaction and helps you to achieve maximum ROI. Here at Ascensor, we put UX design and user needs at the centre of any digital strategy.

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Meet our award-winning UX agency in Leeds

- UX design that puts the user first

Engaging visitors, optimising conversions and building loyalty is only possible if your website delivers a great user experience.

Ascensor are an experienced Leeds UX design agency - and UX leads our design process from the outset, allowing us to cost-effectively map out user journeys and test scenarios before the design and build phase begins. Working alongside our clients, our designers accurately map out the website flow using UI (user interface) design before we start on the graphics. Our UX design agency focuses on everything from fast loading speeds to great content and clear calls to action.

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Our UX design services

Website UX design

Ascensor website design projects start and finish with user experience - it's at the absolute heart of the design and development process. Our process is completely focused on the user, to ensure we optimise each website so that it's easy to understand, navigate and interact with.

Web app UX design

Before we begin the design of progressive web apps, we map out the user journey, producing interactive wireframes that we work through with our clients to ensure the final project delivers the best user experience.

Native app UX design

When designing native apps our up-front investment in UX and UI planning saves time and costs in the long run, leaving nothing to chance. The mobile app development process continues throughout the design and front-end coding stage, so as the project evolves and changes are made, the impact on user experience is clearly identified.

Software UX design

Our team of top UX designers work with you to create intuitive software solutions that ultimately get results. We carry out an extensive UX design process, to ensure that your software builds a trusted relationship with your users.

Our UX design process

Consultation & user research
UX & design
User testing
Analytics & UX optimisation

Our UX design process

Consultation & user research

We begin our consultation by defining the goal of the project. Once we have this in mind, we take a look at existing Analytics and if necessary, set up and configure additional data tools to help inform our research. Collating as much data as possible as well as talking to existing/potential users as part of our market research really helps define the UX strategy going forward, whilst removing any guesswork.

UX & design

Put simply, our role in UX design is to empathise with a user’s needs. There's compelling evidence that shows a strong correlation between business success and a positive user experience. Your goals being met are a by-product of empathising with a user whilst fulfilling their needs. Our proven track record of creative ideas that increase positive user experience is evidenced across our case studies.

User testing

The process of testing the customer experience begins right at the inception of the project and continues throughout and beyond go-live. This helps to enhance user experience from the get-go, and we test various user journeys to determine the optimal path and experience against the goals set.

Analytics & UX optimisation

Data provides a trajectory of your site's performance, and it's crucial to track your Analytics so we can observe whether your business goals are being met, and at what ROI. Our UX designers continuously monitor this information and optimise the UX accordingly.

We'll then build A/B tests if we believe we can enhance your user experience further.

UX design technologies

We are experts in the latest design software to guarantee pixel-perfect web development and mobile app design every time.
We only use the best for our clients.

Interested in how we can transform your users' experience with our UX design services?

We're a digital agency team who understands the power of UX and its potential for digital transformation. We love finding solutions to tricky UX problems and putting a plan into action.Get in touch by completing the contact form below and let's get started on transforming your users' experience.