CRO consultation
Our CRO specialists will meet with you, virtually or in person, to discuss your current challenges and marketing performance, analyse your customers and funnel and understand your strategic goals, growth timeline, and KPIs. We’ll answer all the questions you might have and work together to find the right solution for your business.
Analytics setup
As more businesses continue their digital transformation journey, it’s essential that the correct tools are in place to grow and retain website traffic. We use software such as Google Analytics to really get to grips with the data from your site. Analytics software reveals a wealth of insights that can help increase conversion rates. The insights we gather help us find opportunity areas for testing, as well as reasons for test prioritisation.
Conversion rate analysis
Are your online sales and enquiries growing at a healthy rate? One of the biggest benefits of conversion rate analysis is that it removes the guesswork and gives you a straight answer.
Reviewing anonymous recordings of users exploring the site can further validate real-time issues. It could be something simple like a user not being able to perform a successful search because the results are not being presented correctly, or the landing page is not pushing people to explore the further web pages. Being able to visualise the matter at hand helps us to derive possible solutions.
CRO test setup & monitoring
Testing and monitoring lie at the heart of our conversion rate optimisation service. Analysis alone can only tell you so much - it’s only by testing page version A versus page version B (and other multiple variables) can you know for sure what’s working better for users.
Ascensor’s experienced CRO services department combine cutting-edge technology, knowledge and techniques with their own expertise to study how users engage with your site, create tests and prove conclusively which changes to your site will improve performance and conversions.
Conversion rate optimisation action recommendations
We’ll provide comprehensive and clear recommendations designed to improve your conversion rate in short order. We may need to redesign parts of your site to improve the user journey, or perhaps we’ll recommend blogs or other content to optimise key landing pages.
Whatever actions we suggest, we’ve got the expertise to implement any changes quickly and efficiently, in order to boost your conversion rates and help your business grow.
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