Ecommerce SEO Services

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Discover an award-winning ecommerce SEO Agency

Are you struggling to drive organic traffic to your Ecommerce website? With organic traffic accounting for a large proportion of web traffic, investing in a solid SEO strategy is a necessity for Ecommerce sites, if you intend on growing and remaining competitive.

For online stores in every sector, it's absolutely crucial to ensure that your products and services are seen prominently in search engine results pages in order to grow sales.

Ascensor are a skilled and experienced Ecommerce SEO agency - and we’ve been delivering boosting organic traffic and sales for Ecommerce stores since 2007.

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Umbraco to Webflow migration
HubSpot integration
Brand asset hub
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The Marlowes

Making The Marlowes a must-visit, online and in person

18.7
%
Increase in visibility
6.1
%
Increase in organic traffic YoY
27
New top-10 rankings (and counting!)
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PNC Legal

A positive verdict for PNC Legal

50
%
Growth target hit in four months
£700
K
Of new business quoted in five months
£70
K
Additional project win
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GME Group

Five year target, four month turnaround

33
%
Monthly ad spend reduction
34
%
YoY increase in revenue
31.6
%
Increase in organic traffic
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YESSS Electrical

‘Transformative’ results? YESSS please…

View all of our results
50
%
Growth target hit in four months
£700
K
Of new business quoted in five months
£70
K
Additional project win
View Case Study

GME Group

Five year target, four month turnaround

4
#1 Keyword Rankings
25
Top 5 Keyword Rankings
37
Top 10 Keyword Rankings
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Mix & Twist

Spirits (and rankings!) are high for Mix & Twist

33
%
Monthly ad spend reduction
34
%
YoY increase in revenue
31.6
%
Increase in organic traffic
View Case Study

YESSS Electrical

‘Transformative’ results? YESSS please…

View all of our results
- An Ecommerce SEO agency that gets results

Using SEO to get the most out of your Ecommerce website is just as vital as the way your website looks and functions.

Ecommerce SEO, when carried out correctly, will have a significant positive impact on organic visibility and online sales.It’s important to choose a professional Ecommerce SEO agency that understands the nuances of search engine algorithms and is experienced in providing tangible results.

We’ve helped companies increase online revenue by more than 200% in less than six months, and grown sales by millions of pounds a year.

Our search engine optimisation services will help move your Ecommerce website towards the top of organic search results for the keywords most important to your specific business.

We work across the entire sphere of Ecommerce, from start-ups and SMEs through to multi-national organisations, growing brand awareness, increasing leads and maximising sales.

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- Ecommerce SEO services that deliver

Our Ecommerce SEO agency experience

Ascensor are a Google Partner agency, with a deserved reputation for delivering return on investment and material growth for Ecommerce businesses since 2007.We use leading-edge technologies and digital tools to help deliver exceptional results, thanks to our expertise in cross-platform Ecommerce SEO services.

Ascensor's Ecommerce SEO services are custom-built to meet your needs. We know that your business is unique and doesn’t simply fit into a ready-made Ecommerce SEO package.

To deliver demonstrable results, we take evidence-backed strategies and tailor them to your website.

You’ll always know what we’re working on and why we’re doing it. Transparency is key.

ISO-certified

Ascensor are one of only a handful of ISO27001-certified agencies, which means we always take a meticulous approach when it comes to information security and dealing with your data.

That's why you can rest easy knowing that we always use ISO-secure processes when we develop, host and optimise your Ecommerce site.

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Ecommerce SEO strategy
Technical Ecommerce website analysis
Ecommerce keyword research
Ecommerce content strategy

Ecommerce SEO strategy

Without a custom ecommerce SEO strategy, your Ecommerce business is likely to be left behind. For us, Ecommerce SEO is more than just growing traffic – it’s about reaching the right audiences across your sales funnel as they move through a conversion journey.

With our years of SEO agency experience, we’ll develop a custom, data driven Ecommerce SEO strategy that takes into account your other marketing channels. This will maximise your visibility and drive growth to your bottom line.

Technical Ecommerce website analysis

We’ll perform a complete review of your Ecommerce website and code looking for technical SEO issues such as 404 errors, duplicate titles, missing alt tags and other technical on-page SEO elements. Our team will perform a deep-dive audit and analysis of your entire site, including content, backlink profile, site speed and more.

Ecommerce keyword research

Using our comprehensive keyword tools and SEO industry knowledge, we'll compile a list of highly-searched keywords based on search volume to target terms that are relevant to your audience and the products you offer. We can then craft content to satisfy both users and search engines.

Ecommerce content strategy

Ascensor are experts at identifying your target buyer persona, learning how your audience consumes content, researching then optimising your current content and planning the development of new, relevant content based on where it makes sense in the buyer's journey.

Ecommerce website speed optimisation
Link building
Category and product optimisation
Ecommerce SEO-specific reporting

Ecommerce website speed optimisation

Optimising the speed of your Ecommerce website is a crucial part of any SEO campaign. As an experienced Ecommerce SEO agency, we’ll make sure your site provides a fast, positive user experience, as well as picking up high Core Web Vital scores in Google Search Console.

Link building

Our Ecommerce SEO team, which includes content strategists and copywriters, will develop quality content that users and other sites want to link to.

We'll create a successful link-building campaign, driving natural backlinks and cross-linking between categories, products, blog posts and more.

Category and product optimisation

Category pages can be excellent drivers of organic traffic to Ecommerce websites. Using proven category page optimisation methods, we’ll set up your categories for organic success. While individual product keywords have lower search volumes, they deliver one of the highest conversion rates for any online store - and we'll ensure they're full optimised.

Ecommerce SEO-specific reporting

Transparency is key, so you’ll always know what we’re working on and why we’re doing it. Comprehensive weekly and monthly reports of all tasks completed and Ecommerce SEO metrics come as standard at Ascensor.

Our reports include all of your website’s key metrics (conversions, sales, traffic, rankings) and provide a detailed account of all of the work we're doing on your Ecommerce SEO campaign.

We are delighted with our new site and feel it captures and reflects the ethos of 39 Park Square. Communication with the team at Ascensor was good and we’re able to update our site with greater ease thanks to the simplicity of the content management system. Our partnership with Ascensor proved to be an excellent decision, thank you to everyone involved with the project.

Anthony Moore
39 Park Square
Member

HubSpot is a very capable, yet complex CRM and marketing system. We’ve adopted it at Schofield Sweeney but weren’t getting the most out of it. Thanks to working with Ascensor we’ve been able to make big improvements to all our automations, including meeting sequencing, nurturing and follow-up.

Ann Marie Keighley
Schofield Sweeney
Marketing Director

Once I had made the decision to create a new website, there was only one company to talk to, Ascensor. Their level of technical expertise, design options, project management and customer service is second to none and they held my hand through the whole process, being patient when I made changes and prompting me when content or decisions were due. I now have five websites built by Ascensor, with another on the way.

Gary King
Tendo
Managing Director

Delivering this initial project with Ascensor has introduced yet another distinctive advantage to Magnet. We have freed ourselves from a manual and time-consuming customer engagement process. This is just the beginning and we look forward to working with Ascensor on our next value-add initiative.

Stephen Fish
Nobia
Senior Project Manager

We have had nothing less than an excellent working relationship to implement our digital strategy. Their knowledge, service and support are second to none. I would recommend their services to any type of business who are looking to grow their online presence. Once you start working with them, it’s easy to see why they are known as ‘The A-Team’. The only way is up!

Sam Hall
YESSS Electrical
Marketing Manager

We’ve really enjoyed working with the Ascensor team. They’ve helped us revamp our ads and fine-tune our approach, resulting in a significant boost in clicks, sales and revenue. Their expertise and strategic insights have given us a real competitive edge and a noticeable increase in sales revenue.

Stephanie Cox
Luxe By She
Director

Interested in how our Ecommerce SEO services can help your business grow online?

Ascensor are experienced Leeds-based Ecommerce SEO experts, and our award-winning work will bring you outstanding return on investment. Get in touch with our experienced full-service digital marketing agency team today and let's get started on your Ecommerce SEO project.

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How long does ecommerce SEO take to work?

Technical fixes can improve crawling and indexing relatively quickly, while competitive category rankings and sustainable revenue growth usually take longer. Timescales depend on the site's starting point, catalogue size, competition, development capacity and the consistency of content and authority work. At Ascensor, we report progress using organic visibility, qualified traffic and ecommerce outcomes, while setting expectations from the site's starting point and competition.

Why is site speed important for ecommerce SEO?

Slow pages can frustrate shoppers, reduce conversion and make large sites less efficient to crawl. Image optimisation, efficient templates, script management, caching and suitable hosting can improve performance. Changes should be tested against real user and business outcomes. At Ascensor, our web development and SEO teams can work together on speed, templates and technical fixes that affect crawling and conversion.

How do out-of-stock products affect ecommerce SEO?

The right treatment depends on whether the product will return and whether a close replacement exists. Temporarily unavailable products may remain live with clear information, while permanently removed products may need a relevant redirect. Removing valuable URLs without a plan can lose traffic and links. At Ascensor, we recommend a treatment for unavailable products based on stock status, replacement options, traffic, backlinks and customer experience.

Should category pages or product pages target keywords?

Both can target relevant searches, but they serve different intent. Category pages usually suit broader product-type searches, while product pages target specific items, models or attributes. Keyword mapping helps prevent several pages competing for the same query. At Ascensor, we map broader demand to category pages and specific demand to product pages to reduce internal competition and improve relevance.

How is ecommerce SEO different from standard SEO?

Online stores often have large product catalogues, filters, duplicate URL combinations, changing stock and structured product data. Ecommerce SEO must manage these issues while optimising category and product journeys for both search visibility and sales. At Ascensor, our ecommerce specialists can address catalogue scale, filtered navigation, product data and conversion journeys alongside standard SEO foundations.

What is ecommerce SEO?

Ecommerce SEO improves an online store's visibility for relevant product, category and informational searches. It combines technical SEO, site structure, keyword research, category and product optimisation, content, internal linking and authority building. At Ascensor, we combine ecommerce SEO strategy, technical analysis, keyword research, content and reporting around the retailer's commercial priorities.