LeadInfo agency Leeds

Increase in conversions

182

Return on investment

282

Return on ad spend

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HQ Dental

Reasons to smile for HQ Dental

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Temp Rewards

Inspiration, transformation, conversion

Increase in organic traffic

257

Increase in online enquiries

Ranking positions for competitive local search terms

View Case Study

Leon & Company

Making it count, for Leon & Co

1251

ROI from email marketing

177

month-on-month site revenue increase

115

month-on-month transaction increase

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Deal4Doors

Knock knock: Opening doors to profit

View all of our results

100

Bespoke solution

100

Order efficiency process

Initial users

View Case Study

JCT600 VLS

Game-changing UX means more business wins

Increase in revenue

Increase in transactions

Increase in new customer set-ups

View Case Study

Clocking Systems

Massive sales boost? It’s about time…

View Case Study

Gripple

Solving real-world problems

View all of our results

Would you let someone walk into your office without finding out who they are?

If you ask business owners a simple question, do you know which companies have visited your website recently? the answer is almost always no.

Law firms, insurance brokers, financial services businesses. Companies investing in SEO, running paid campaigns and creating content. Traffic is coming in, but they have no idea who's actually looking.

You wouldn't let someone walk around your office without finding out who they are and what they're after. Yet that's exactly what happens on most business websites every single day.

If you're only waiting for contact forms to come in, you're missing the bigger picture.

The companies browsing your services pages, reading your case studies and coming back several times in a week. They're interested, they're just not ready to pick up the phone yet.

LeadInfo shows you who they are before they make that decision.

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What is LeadInfo?

LeadInfo is a B2B visitor identification tool trusted by over 20,000 companies across Europe. It works by matching your website visitors' IP addresses against a database of more than 220 million businesses worldwide.

Within minutes of installation, you can see exactly which companies are visiting your site, which pages they're viewing, how long they're staying and whether they've been back before. No cookies required. Completely GDPR compliant.

The real value isn't just knowing who's looking, it's what you do with that information.

LeadInfo connects directly to your CRM, triggers alerts when high-value prospects visit and gives your sales team the context they need to start the right conversations at the right time.

Visitor identification

See who's browsing your website in real time. LeadInfo identifies up to 40% of your B2B traffic, the highest rate in Europe. You get company names, industry sectors, employee counts, contact details for key decision-makers and a complete record of every page they've viewed.

The platform filters out bots and irrelevant traffic automatically, so you only see genuine business visitors who could become customers.

Behavioural analytics

Understanding who visits is only half the story. LeadInfo shows you exactly what they did while they were there. Which pages caught their attention. How long they spent reading your pricing information. Whether they downloaded that case study or watched your product video.

Screen recordings let you replay individual sessions to see precisely how visitors interact with your site. Spot friction points. Identify what's working. Make smarter decisions about your content and user experience.

CRM integration

LeadInfo connects with over 70 platforms including HubSpot, Salesforce, Pipedrive, Microsoft Dynamics and Zoho. Identified companies flow straight into your existing workflow with all their visit data attached.

Set up automatic triggers to create new leads, notify your sales team via Slack or Microsoft Teams, or add visitors to targeted LinkedIn campaigns. No manual exports, no switching between systems, everything syncs in real time.

Lead scoring and alerts

Not every visitor deserves equal attention. LeadInfo's automated scoring helps you focus on the prospects most likely to convert. Set your own criteria based on company size, industry, pages visited or visit frequency.

When a company matching your ideal customer profile lands on your pricing page, you'll know about it immediately. Real-time alerts mean your team can follow up while you're still on their mind.

Campaign tracking

Connect LeadInfo to Google Ads, LinkedIn Ads and GA4 to see which campaigns are bringing in the right companies.

Stop optimising for clicks and start optimising for quality.

If your LinkedIn ads are attracting plenty of traffic but few of those visitors match your target market, you'll see it straight away. Adjust your targeting, refine your messaging and make sure your budget goes where it counts.

Why work with a LeadInfo partner agency?

LeadInfo is straightforward to set up. A few lines of code and you're tracking visitors within minutes. But getting the most from it takes more than installation.

As a certified Silver Partner, our team knows the platform inside out. We'll help you configure it properly, connect it to your existing systems, build the right lead-scoring rules and set up automations that actually fit how your sales team works.

Beyond the technical setup, we look at the bigger picture. Which landing pages should you be driving traffic to? What content will keep the right visitors engaged for longer? How can you use visitor data to refine your marketing strategy and reduce wasted spend?

We've been helping businesses get more from their digital presence since 2007. LeadInfo is one more tool in that process.

The difference is knowing how to use it well.

98% of B2B website visitors leave without making contact
35-40% identification rate for European B2B traffic
70+ native CRM and marketing integrations
220m+ companies in the global database
5 minutes to install and start identifying visitors
20,000+ businesses across Europe already using LeadInfo

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Built for privacy from the ground up

LeadInfo operates entirely within GDPR guidelines. The platform identifies companies, not individuals. It works under Article 6(1)(f), legitimate interest, meaning you don't need visitor consent to use it.

All data is processed on EU servers in Ireland and Frankfurt. The platform is ISO 27001:2022 certified and offers fully cookieless tracking if you prefer. No cookie banners required. No US data transfers.

Companies can opt out at any time through LeadInfo's transparency page. It's designed to be both effective and responsible.

How does LeadInfo identify website visitors?

LeadInfo matches your visitors' IP addresses against a database of over 220 million companies worldwide. When a business visits your site from their office network, LeadInfo recognises the company and pulls in relevant details including name, industry, size and contact information for key people. The process happens instantly in the background, with no impact on your website performance.

Is LeadInfo GDPR compliant?

Yes. LeadInfo processes only business data, not personal information, under Article 6(1)(f) GDPR. All data stays on EU servers, the platform is ISO 27001:2022 certified and cookieless tracking is available. Companies can opt out through LeadInfo's public transparency page at any time.

What percentage of visitors can LeadInfo identify?

Typically between 35% and 40% of your B2B website traffic, which is the highest identification rate in Europe. The exact figure depends on your audience. Companies with dedicated office networks are easier to identify than sole traders working from home. During your free trial, you'll see exactly how many of your visitors can be matched.

How quickly can I get started?

Installation takes about five minutes. You add a single line of tracking code to your website header, either directly or through Google Tag Manager. LeadInfo works with all major CMS platforms including WordPress, HubSpot, Webflow and Shopify. Most customers see their first identified visitors within an hour of going live.

Does LeadInfo integrate with my CRM?

LeadInfo connects natively with over 70 platforms including HubSpot, Salesforce, Pipedrive, Microsoft Dynamics and Zoho. You can also connect via Zapier or Make for additional flexibility. Once linked, identified companies sync automatically with all their visit data attached.

What does LeadInfo cost?

Pricing starts from €69 per month and scales based on the number of unique companies identified. All plans include unlimited users and access to automations.

Why should I work with Ascensor rather than signing up directly?

As a certified Silver Partner, we handle the technical setup and make sure LeadInfo is configured to match your sales process. We connect it to your existing CRM, build the right lead scoring rules and help you act on the insights. Beyond implementation, we can advise on wider marketing strategy to bring the right traffic to your site in the first place.

Ask another question

Delivering this initial project with Ascensor has introduced yet another distinctive advantage to Magnet. We have freed ourselves from a manual and time-consuming customer engagement process. This is just the beginning and we look forward to working with Ascensor on our next value-add initiative.

Stephen Fish

Nobia

Senior Project Manager

The level and extensive nature of Ascensor’s expertise is exactly what Sustrans required during the project, and we were not let down at all, the collaborative approach meant that not only did we achieve completion within an aggressive timeframe, but we were left with significantly greater insight and capability to manage our website performance moving forward. A great example of joined up, unified working across both our organisations, very much looking forward to working alongside Ascensor again in the future.

Barrie Grimshaw

Sustrans

Chief Information Officer

We have worked with the team at Ascensor since 2014. They have always been a huge part of our continued success online, assisting us with new sites, marketing, SEO and personal LinkedIn branding. The team listen and work with us to bring to fruition our goals and vision. We wouldn’t work with any other digital agency – they are the best at what they do.

Kathryn Wright

Perfect Branded Gifts

Founder

We approached Ascensor because of their excellent track record in improving clients' ROI through digital marketing. We were aware we operate in a competitive sector, but from the outset Ascensor set out a clear roadmap of what they would achieve and when, and the activity that would enable this. The results so far have been fantastic.

Harry Proctor

HQ Dental

Head of Business Development

Acquiring the Safestyle Windows brand happened very quickly. Everyone involved had to be agile and reactive, we asked and expected a lot of the incumbent partners and set strict deadlines. Ascensor did not let us down. We’ve been so happy with Ascensor’s service and support that we’ve agreed a contract extension and have been working through other projects with the team.

Costas Kariolis

ASHI Group

Head of Digital Marketing

The thing Mix and Twist love the most about working with Ascensor is their consistent updates and the super collaborative process. They’re really easy to work with, and it feels like they’re always there when you need them. Since working with Ascensor we’ve seen an increase in quality leads generated from their SEO work, which has been a game changer!

Scott Wright

Mix & Twist

Events & Marketing Manager

Ready to see who's visiting your website?

If you know you could be doing better with your website data, let's talk. We'll show you how LeadInfo works, what it would look like with your traffic and how to turn those anonymous visitors into genuine sales opportunities.

As a certified Silver Partner, we can get you set up quickly and make sure the platform actually fits how your business works.