EXPERTISE

Whitepapers and guides

View the whitepapers
pre-footer bar
We can help

See how we deliver value in your sector

Explore research-backed whitepapers tailored to your industry.

Each guide outlines common challenges, the real-world solutions that work and the outcomes you can expect, including time saved, cost reductions and measurable ROI.

Choose your sector to access practical checklists, benchmarks and fresh examples you can put to work today. If your industry is not listed, get in touch and we will point you to the closest match.

Why your B2B retail website is losing you money (and how to fix it)

This practical guide identifies the five most common areas where B2B retail websites leak revenue and sets out clear steps to fix each one. From site speed and mobile UX to checkout friction and personalisation.

The professional services growth engine

Turning expertise into a predictable pipeline - A practical whitepaper for professional services firms. Download our practical whitepaper and get the month-by-month blueprint for building a joined-up growth engine that creates demand on purpose.

Powering Digital Growth In Electrical Retail & Wholesale

Packed with fresh market data, channel tactics and UX best practices to boost revenue across web, app and branch.

Driving Digital Performance In The Online Car Leasing Industry

Full of up-to-date insights, practical strategies and UX guidance designed to drive quote enquiries and conversions.

HealthTech: Secure, NHS-ready digital delivery

From UK GDPR and DTAC to secure-by-design engineering, learn how to ship compliant, reliable NHS software that protects patient data and wins buyer trust.

Legal & Compliance: Secure, standards-aligned digital delivery

Stay compliant from launch. This guide covers GDPR, accessibility, cookie governance and digital risk management so your software delivers safely and earns stakeholder trust.

Fintech Grows Up: Projections For The Year Ahead

Navigate AI transformation, open finance, embedded payments and regulatory change with confidence in the year ahead. For UK businesses thinking seriously about payments, platforms and the financial technology that connects them.

Are you enterprise-ready? A PropTech guide to security, integration and proof

Built for PropTech vendors ready to move beyond early adopters and win institutional contracts. Whether you're pursuing your first enterprise deal or accelerating existing sales cycles, this guide provides the framework you need.

Building a first-party data strategy for gaming companies

For gaming studios, publishers and platforms ready to move beyond third-party tracking and build direct relationships with their players. Whether you're navigating privacy changes or looking to improve retention and monetisation, this guide provides the framework you need.

The ecommerce conversion gap

Why UK retailers lose 97% of their visitors and how to fix it. A practical whitepaper for ecommerce managers, marketing leads and retail decision-makers.

Industry insight, real outcomes

Each whitepaper sets out best practice, benchmarks and ready-to-use templates so you can make confident decisions and show quick wins.

Our whitepapers are built like toolkits for busy teams. Each one pairs a clear executive summary with step-by-step guidance tailored to your sector.

You will find role-based use cases, field-tested practices, pitfalls to avoid and worksheets to speed up rollout.

We highlight the KPIs that matter to leadership and regulators, suggest a simple timeline to track progress, and link to related case studies and product guides so you can move from reading to doing in a single session.

Download now
Fast, flexible and future-ready
Integrated GSAP animations for dynamic UX
One-stop shop for fuel tracking and fleet tools
View Case Study

Motia

Driving a new brand forward with a high-performance Webflow site

18.7
%
Increase in visibility
6.1
%
Increase in organic traffic YoY
27
New top-10 rankings (and counting!)
View Case Study

PNC Legal

A positive verdict for PNC Legal

100
%
Bespoke Trade Functionality
100
%
Seamless API Integration
100
%
Efficient Automated Process
View Case Study

Magnet Kitchens

Instant decisions are a real game-changer

51.8
%
increase in conversions
50
%
Increase in click-through-rate to site
6.6
%
Increase in ranking visibility
View Case Study

Z2 Engineering

SEO fuels conversions

100
%
Bespoke Trade Functionality
100
%
Seamless API Integration
100
%
Efficient Automated Process
View Case Study

Magnet Kitchens

Instant decisions are a real game-changer

View Case Study

Temp Rewards

Inspiration, transformation, conversion

20
%
increase in users proceeding to next checkout stage
10
%
increase in order value
8.7
%
uplift in customers starting checkout journey
View Case Study

YESSS Electrical

Can we fix it? YESSS we can